Join us for this 2-part series facilitated by Rachelle Ouye from SAEDESIGN Group.

Rachelle Ouye is the Business Manager & Brand Strategist at Sae Design Group, where she brings together her passion for people, strategy, and design to help teams thrive and businesses realize their potential. She is dedicated to fostering a healthy company culture, keeping her team moving forward, and helping clients understand the meaningful role design plays in shaping how we experience and connect with the world around us. Guided by Sae Design Group’s “why,” Rachelle believes in the power of good design to actualize the potential of our community.

Part I: Brand Strategy - Defining who you are, defining your brand
-Understanding Branding vs Marketing
-Understanding your brand's public perception
-Who's your competition?
-Who are your brand personas?
-Your "WHY"

Part II: Brand Aspirations - Your brand in the future
-Bridging Brand to Business
-Learn how to evolve in a way that makes sense and stays true to your brand